When I joined the team, a third-party agency managed the Amazon content from end to end. My task was to create a formula style aligned with other platforms like social media and the brand site. Due to studio bandwidth, I handed off the templates to the third-party agency that created content for all different SKUs.
The brand store and superimposed lifestyles were created in-house.
As another designer joined the team in April 2021, I was moved to more web-focused projects.
⏲️ Timeline: 3 weeks | 🎩 Role: Designer & Strategy
Created icons and banners for the segment pages
Created the tile templates for the third-party agencies to scale content creation due to limited in-house bandwidth.
Superimposed 3D rendered product onto the stock image.
Brand Manager - Katharine Boyle
Product Manager - Cassie Savage
Designer - Kate Yip
Copy writer - Cassandra Rose