My journey has had multiple turns.
I discovered my passion for user experience when I was working at Cosmopak as a packaging designer. I took a class with a friend on the subject, and it changed my mindset. I started to care more about the customer and what problem they were trying to solve and less about just launching a new product. This mindset developed into a passion for solving problems by applying human-centered design methodology and creating a positive long-term impact for the users.
Most people would describe me as respectful, caring, relentless, and also a little stubborn. Although it's not bad to be stubborn because it's good to stand up and fight for the things we believe in, we should always look at both sides of the story to understand as much as possible. I love learning new things, whether it be something small or something big since that's what keeps the world we live in exciting.
When I am not in front of the screen, I spend my time catching up with friends and family or hiking up a mountain. Recently, I developed a passion for brewing kombucha and vegan baking desserts. I am a big Xbox and Marvel fan; my favorite game genres to play are usually RPGs and exploration, like Zelda, Dragon Age, and Red Hot Redemption.
Projects I've worked on
Launched a template system that was used across 16 brand sites such as Compleat and Carnation Breakfast Essentials at Nestlé Health Science
Led UI and Interaction design for a new checkout experience for the re-launch of Nestlé Health Science online shop
Created a CRM email system to accelerate email deployment for various brands at Nestlé Health Science
Leverage HTML/CSS/JS/GitHub to streamline web pages handoff at Nestlé Health Science
Collaborated with functional teams to create a new digital experience for the Trade program at Inmod
Led the overhaul of Cosmopak brand identity and collateral material
Researched, designed and launched several licensed products for B2B and D2C brands
Builds and contributes to design system
Skilled at building interactive prototypes and user flows to illustrate design solution
Expert level at working with strict guidelines
Constantly learning to stay up to date with latest best-practices
Strives in collaborative team settings
Basic understanding of HTML/CSS/JS